Ruth Karel
Realty Specialist
Dir. 312-981-2360
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Archive for November, 2008

GRATITUDE – THAT’S WHAT THANKSGIVING IS ABOUT

Before we embark on that whirlwind known as “THE HOLIDAYS,” it might be a good idea to take a quiet moment or two and reflect on the many things in our lives that merit gratitude. Perhaps it is a wonderful relationship, perhaps it is a great job, perhaps it is a group of long-time treasured friends, perhaps it is a new child or grandchild–whatever it is let’s just think a few thank-you thoughts. One of the things we all should be grateful for is our glorious United States of America–we may have hit a bit of a rough patch just now but is there any place else on the world you would want to live? As for me, I am grateful for a loving husband, a loving family, wonderful friends, a great office to work in, a beautiful city to live in, and most especially for the people who are supporting me in my new blogging effort! THANK YOU!

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REAL ESTATE AND THE INTERNET

Twenty years ago–in the blessedly long lost mists of antiquity–there was no internet and the Multiple Listing Service was elementary. Agents used books. In Chicago they were big heavy books, full of listings and prices, with black and white pictures of most of the buildings. Of course they were never 100% current. And–just as an aside–there were no cell phones so a Realtor had to have a large stock of coins at all times plus certain knowledge of pay phone locations outdoors and in condo buildings.

My, my–how things have changed! The internet has helped everyone–buyers, sellers, and agents.  How has the internet helped buyers? Easy–buyers can begin their search on the internet and become familiar  with areas, buildings, and pricing. A buyer can figure mortgage costs online too.

In only a few minutes, sellers can use the internet to see what market conditions are in their area–they can get an idea of what the competition is and what other similar homes have sold for.

Agents have probably been the main beneficiaries of the internet in real estate–no more lugging outsize books around. The Multiple Listing Service sites are usually interactive. When listing input is complete, the whole MLS knows about the new listing immediately. We can e-mail listings and Comparative Market Analyses with ease–the process of helping our clients learn about the market is sooooo much easier. It is just a matter of a few key strokes.

A cautionary word or two is probably needed now. We all know that Realtors sometimes over-describe their listings–look at the rhetoric in the description carefully. If it says “ready for your personal touches,” the home may need a total rehab.

Do use the pictures that usually accompany the listing in the internet. Frequntly a simple click on the picture of the building that is shown lets you see pictures of the interior of the home. That is, if the listing agent has taken the time and spent the money to have pictures made. Some buyers don’t want to look at a listing that doesn’t have pictures or has bad pictures. They feel that it must have something terribly wrong with it because it doesn’t have pictures. This may not be the case at all–if the listing sounds like something you want to see, go for it.

Sellers should be especially aware of the importance of having a great internet presence for their home. For buyers, the internet is probably best used to weed the possible from the impossible–and there is NO substitute for actually physically viewing  property with your own eyes. I am proud to say that  Baird & Warner was recognised by Chicago magazine as having the BEST real estate website in Chicago for 2008. Try It, you’ll like it!

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HOW NOT TO SELL AND HOW TO SELL YOUR HOME

Twenty years as a full-time, professional Realtor have given me a good grasp of the important factors in selling property. Here are the irrelevant and unimportant factors:

The following are the important ways to determine the fair market value of a Chicago home or condominium:

Please do feel free to contact me if you are thinking about selling a property–I will be happy to go over a Comparative Market Analysis with you. I can be reached at 312-981-2360 or just e-mail me.

Related Articles: How Much Will My Home Sell for (11-08), Agents May Say No To A Listing (11-08), To Sell First Or To Buy First That Is The Question (11-08).

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HOW MUCH WILL MY HOME SELL FOR?

This question is the most important question prospective sellers ask. A Realtor can show fancy brochures and post cards, promise open houses, promise advertising and all the things that DON’T sell a home, they SUPPORT the sale. It is important that your home have a good web presence, attractive feature sheets, that handsome postcards are sent to as many people as possible. Any more it isn’t just location, location, location, location–it is PRICE, PRICE, PRICE. The BIG question, the eight hundred pound gorilla question, is still HOW MUCH? What is the best way to determine how much. An experienced Realtor will do a number of things:

If you need a net sheet to tell you how many dollars you will put in your pocket, your Realtor can prepare it for you. You may be able to realize a profit on your home if you purchased it three to five years ago–depending on the improvements you have made. If you bought your home one to two years ago, you may just break even or perhaps be under water for commission and closing costs. It isn’t pleasant for me to give you this news–it is simply the reality of the market today.

Related Articles: Real Estate Conversations (August 2008), To Sell First or to Buy First – That is the Question (November 2008), Agents May say “No” to a Listing (November 20008)

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APPRAISALS IN TODAYS’ MARKET

Appraisals are not some mysterious mumbo jumbo that has to happen before your loan is approved. The purpose of the approval is to protect the lender. Appraisers are being tougher today than they were a few years ago because the lenders don’t want to be stuck with a property that is worth less than  the buyer is willing to pay for it. The appraisal is key to the loan being approved.

And there you have it–Appraisal 101 in today’s market! Any questions–I am at 312-981-2360 or just e-mail me.

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WHY YOU SHOULD CONSIDER LISTING YOUR HOME IN HOLIDAY TIME

Conventional wisdom says that you should begin to market your home in the spring market. In Chicago that market can begin in January or February. I think that is a lot of hooey. My nineteen years as a full-time Realtor have shown me that holiday time can be the BEST time to begin marketing a home. Here are the reasons why:

When does your home EVER look better? You probably have de-cluttered and done all of the things on the get-it-ready-to sell list. The fragrance of evergreens and holiday baking is in the air–what could be warmer or more hospitable?

The buyers who are out there are very motivated–people who HAVE to move. Transferees, sellers who have sold their homes–great prospects!

Less competition–there are fewer homes on the market and in the buyers’ market that exists today–that is a huge advantage. If you wait until the spring market, you will be going up against many more homes.

Just think about selling your home at holiday time–it makes a great deal of sense to me. If you would like to talk to me about selling your home, please call me at 312-981-2360 or just e-mail me. I will be happy to answer any and all questions to the best of my ability–NO OBLIGATION!

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IT’S FESTIVAL OF LIGHTS TIME!

Chicago’s holiday season begins with a grand and glorious spectacle–the Festival of Lights. Each year it happens on the Saturday before Thanksgiving–November twenty second this year. The whole wonderful potpourri of events starts at 11:00 a.m. All along the parade route, Michigan Avenue from Oak Street to the Chicago River, something is going on all day long–choir and theater performances, ice sculpting, and live entertainment. Mickey Mouse is the Master of Ceremonies and he leads the parade south on Michigan Avenue as a million tiny white lights are illuminated–truly a fantabulous sight! The parade has many, many floats–in between Mickey and, of course, the red-suited jolly old man–there are other Disney character floats, local TV and radio personalities on floats, etc. etc. etc. And everyone has a good time! People start lining the avenue in early afternoon and, naturally, the closer you get to the river, the more crowded it is because of the fireworks. The parade begins at 6:00 p.m. and the day ends with an incredible fireworks display over the Chicago River at 7:00 p.m.

With this year’s economic difficulties, there are three places where people can share along the parade route:

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AGENTS MAY SAY “NO” TO A LISTING!

Safe to say that most sellers can’t conceive of a listing agent saying that they don’t want a listing. Some experienced agents are thinking long and hard about taking an over-priced listing. Many sellers do not understand that agents spend money, lots of it, and time, lots of it, to get a listing sold. We furnish lunch or give gift certificates for broker open houses–we pay for the lunch and the certificate ourselves. We spend money on advertising and brochures and post cards–all in the hope we will sell the home. We sit Sunday open houses, we arrive a few minutes early to turn on lights so that the home shows well, we make follow up calls after showings so that our owners are aware of what is going on with their property, we monitor what is going on in the area of the listing–all of this takes tons of time. Essentially, many sellers do not understand that most real estate agents are independent contractors–we make nothing until the home closes so we have to ‘upfront‘ all of the expenses and time. In today’s market, some of us are not willing to spend our time and money on homes that are over-priced, homes whose owners have unrealistic expectations. This is a big change in agents thinking.  A lot of us are regarding the taking of a listing as a business decision and choosing carefully where we want to spend our time and money. A good agent will tell you a realistic price and what needs to be done to the property to get it sold–if you don’t agree, the agent may decide not to take your listing. Above all, choose an agent who tells you the truth, not what they think you want to hear.

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WHAT DO I HAVE TO DO TO BUY IN TODAY’S MARKET?

This is probably one of the best times in recent years to consider a buying a home. Inventory is high and financing IS available. Having told you that NOW is a good time to buy let me also say that buying a home  is a totally different animal than it was just two years ago. Financing was easy and quick–deals could be closed in as little as two weeks. Today it is almost impossible to close that quickly. We’re back to the thirty to sixty day or more closing time of yore. One prudent precaution is the inclusion of loan and appraisal contingencies in your sales contract for the new home. The mortgage contingency has always been common and now it is becoming more common to include an appraisal contingency.

If you are seriously considering buying a new home here are a few things to do:

Buying a home is certainly a more daunting task than it used to be–and home ownership is still one of the best long-term investments an individual can make. Having said all that about your loan and the process, if you would like an experienced Realtor to help you find the perfect home, please call me at 312-981-2360.

Related Article: Loans Still Available

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CHICAGO DEVELOPMENT SNEEZES IN ECONOMIC WINTER

An article in the Chicago Tribune on Monday, November third, explains in wonderful clear detail just what has happened in the Chicago condo development market with the credit freeze. It is true, all of us who live and work in the central part of Chicago have become accustomed to the endless concrete trucks, dirt hauling trucks, loads of drywall, platoons of workers walking in the neighborhood and cranes, cranes, cranes everywhere. Perhaps the neighborhood will be a bit less crowded and there might be just a bit less traffic! The author of the article, Blair Kamin, is a renowned architecture critic–his books and columns are always well written and interesting and even fun! The Donald’s Trump Tower is pictured at left.

Related Articles: Chicago Spire Construction Stops, Chicago Spire Penthouse Sold, Chicago Spire 30% Sold

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